USA Gymnastics Announces Partnership with Core Hydration® to Help U.S. National Team Athletes Prioritize Wellness Ahead of the 2024 Olympics
INDIANAPOLIS, IN, July 6, 2023 – Core Hydration®, the balanced pH* water brand will help USA Gymnastics (USAG) National Team athletes prepare for training and competition as the official water and flavored water of USA Gymnastics, USAG announced today.
Core Hydration, part of the Keurig Dr Pepper portfolio of brands, will be the title sponsor of the 2023 and 2024 Core Hydration Classic, formerly the U.S. Classic. A key preparation event for the U.S. Championships featuring the country’s top Olympic-level gymnasts, the 2023 Core Hydration Classic is set for August 4-6, 2023, in Chicago. In a partnership that will extend through the 2024 Olympic Games in Paris, Core Hydration will supply product to the National Team as it prepares for international competition, including the Olympics and World Championships.
“We are so excited to welcome Core Hydration as an official partner and the title sponsor of Core Hydration Classic,” said Lauryn Turner, Chief Operating Officer of USA Gymnastics. “Proper hydration is essential for all athletes, and Core Hydration’s portfolio of water products will help ensure our elite gymnasts are ready for competition as we prepare for the 2024 Paris Olympic Games.”
Core Hydration’s water is purified and enhanced with electrolytes and minerals for taste and will be supplied to athletes at National Team camps and USAG premier events. Core Hydration also will incorporate USA Gymnastics branding on its in-store packaging at select grocery outlets in 2024.
“Core Hydration is all about achieving balance – whether that’s encouraging athletes or consumers to find balance in their active lifestyle or everyday life,” said Kelli Freeman, SVP, Brand Marketing at Keurig Dr Pepper. “We’re excited to help hydrate USAG’s athletes, coaches, and fans, and support the entire USAG community on their wellness journey with Core Hydration.”
*Approximately 7.4 pH
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About Core Hydration®
Core Hydration is a water brand that has a balanced pH uniquely designed for an active lifestyle and is purified and enhanced with electrolytes and minerals for taste. Core Hydration’s bottles are made from 100% recycled plastic (excluding cap and label).
About Keurig Dr Pepper
Keurig Dr Pepper, Inc. (KDP) is a leading beverage company in North America, with annual revenue of more than $14 billion and approximately 28,000 employees. KDP holds leadership positions in liquid refreshment beverages, including soft drinks, specialty coffee and tea, water, juice and juice drinks and mixers, and markets the #1 single serve coffee brewing system in the U.S. and Canada. The Company’s portfolio of more than 125 owned, licensed and partner brands is designed to satisfy virtually any consumer need, any time, and includes Keurig®, Dr Pepper®, Canada Dry®, Clamato®, CORE®, Green Mountain Coffee Roasters®, Mott’s®, Snapple®, and The Original Donut Shop®. Through its powerful sales and distribution network, KDP can deliver its portfolio of hot and cold beverages to nearly every point of purchase for consumers. The Company’s Drink Well. Do Good. corporate responsibility platform is focused on the greatest opportunities for impact in the environment, its supply chain, the health, and well-being of consumers and with its people and communities. For more information, visit www.keurigdrpepper.com.
About USA Gymnastics
Based in Indianapolis, USA Gymnastics is the national governing body for gymnastics in the United States, overseeing six disciplines: acrobatic, artistic, gymnastics for all, parkour, rhythmic, and trampoline and tumbling. A member of the U.S. Olympic and Paralympic Committee and International Gymnastics Federation, the organization serves nearly 200,000 members, including athletes from the beginner to elite levels, parents, coaches, clubs and club owners, and supports the U.S. teams for the Olympic Games, World Championships, and other top-tier international events. USA Gymnastics is committed to delivering top-quality education, actively growing the sport across all levels and disciplines, and providing safe, positive and empowering experiences for all participants. For more on USA Gymnastics, visit www.usagym.org.